A Media Catfight

Catfighting can turn ugly. But, you can't help but watch, or even be entertained. Some of this is happening now, thanks to statements from Guy Kawasaki, concerning Twitter, that he made at a Search Engine Strategies conference in New York in March. If you haven't heard of Guy or Twitter, you might stop reading now.

Net of Guy's comments. Does he use ghost tweeters? Yes. Does he use Twitter for marketing? Yes. Are you shocked? Apparently, some people in the media business, including marketers and digital media experts, were.

Some reactions:
He thinks Twitter is a tool. I think Guy is a tool.
Is Guy Kawasaki singlehandedly ruining Twitter?
Guy Kawasaki: Twitter Spammer

You can read more of the saga, with links to the original sources of all of these comments, at the Clix Marketing PPC Blog, run by David Szetela, owner, blogger and Twitterer.

To allow equal time, Szetela interviewed Guy on his PPC Rockstars radio show on WebmasterRadio.FM. If you missed it, as I did, you can read all the Twitter comments at #PPCRockstars. They are astounding, as many for their cattishness as anything else. Samples:

Is this a Guy hanging? This is like knocking batteries off shoulders
Guy picks on SEO experts who can't create content but uses ghostwriters...WTF!
Ask him if spamming twitter users for traffic is a business plan Garage would invest in

And one that sums it up:
WTF is everyone so wound up about? It's a frackin radio show.

Yikes people. Twitter has many uses. One thing I like is how it's infinitely customizable to a user's need. Create the network you like, that's relevant to you. Don't be so naive as to think you won't come across marketing. This isn't Facebook, you know.

Comments

[David Szetela]

LOL - great post.

People can find the archived audio version of the interview here: http://www2.webmasterradio.fm/ppc-rockstars/2009/guy-kawasaki-and-his-twitter-tactics/.

It'll also be available via iTunes in a few days.